Making Sense #01 Sight

Have you ever wondered what design thinking is, how a 3D printer works and how a robot is programmed? And what exactly does all this have to do with the future? Then you've come to the right place in the Futurium Lab! Every Thursday we invite you to get to know methods and tools for shaping the future together with our creators and to develop new ideas for the future.

The Open Lab Night series Making Sense, investigates how you can create immersive experiences that embrace all senses.

On a global scale, extraordinary experiences are being created in cultural, entertainment and brand spaces that connect us intuitively and sustainably with content and products. The driving forces behind this development are innovative technologies such as virtual and augmented reality, interactive sound and lighting, and multitouch and app-based systems or applications that enable inclusive access. The increasing diversity of tools and the growing ease of their use will continuously increase the level of connectivity and immersion in the coming years. So what do you have to consider when you want to create experiences that captivate us and stay in our memories?

A series of four events will explore the importance of directly engaging the human senses to create unique and accessible experiences. The first event will be about seeing, i.e. the perception of things with the eyes. To be able to look at the topic from different perspectives, we have invited great experts from various creative disciplines who will give us insights into their thinking and individual work processes. 

Guests:

Elle Langer, Creative XR Media Producer & Serial Founder, pimento formats 

Daniel Sproll, Cognitive Scientist, VR developer & CEO realities.io

Kathleen Schröter, Chairwoman VRBB, CEO ootiboo & Moderator of the evening 

Making Sense was created by XPRO (B2B format of Messe Berlin), a new European B2B marketplace for experience technologies, products and services and Retune, a festival and network at the intersection of art, design and technology. They have joined forces to highlight the interrelationship between artistic exploration and commercial application. 

Schedule:

5 - 6 pm Meet and greet Futurium Lab

6 – 8 pm Presentations and panel discussion